Wednesday 23 March 2011

Brand logo experiments

Now that I have my brand name, B Boutique, I need to create a logo to represent my brand's name and identity. Here are variety of experiments I have tried using different fonts and typography layouts. I have decided to stick with the same colour palette as my print range to create cohesion and I have also incorporated some of my prints into the actual text of the logo. Overall, I like how the emphasis of these logos is on the B, however I am aware not to loose the Boutique within the logo.